Last Tuesday, we held a very successful fundraiser to kick off the Oakland vs. Big Soda campaign. Our first fundraising event raised both dollars and awareness about the health crisis in Oakland, caused by consumption of sugary drinks. Over 60 campaign supporters and volunteers spent an engaging evening at Brown Sugar Kitchen, hosted by Tanya Holland, chef and local food justice advocate. Speakers included Vice Mayor Annie Campbell-Washington, pediatrician Dr. Bert Lubin, City Councilmember Rebecca Kaplan, and health advocate Vicki Alexander. Nancy Skinner was one of the elected officials that came out to show support.

Speakers stressed the importance of addressing the negative health effects caused by sugary drinks, and taking back the health of our children from Big Soda’s grasp. Oakland has the opportunity to be a part of a movement, following in the footsteps of Berkeley and Mexico, that can make a major difference in the health and well-being of future generations. As Vice Mayor Campbell-Washington said, “We are part of a movement...spreading the word that sugar and sugar-sweetened beverages are causing diabetes and tooth decay in our children - and we won’t stand for it.”

It's going to be a challenge to beat Big Soda, but we can do it.  As Councilmember Kaplan avowed, “We are going to put the needs of our kids, of those who are suffering from those diseases and their side effects, and make them more important than the profits of the wealthiest corporations in the world. The community that cares about one another is more powerful than the money and connections that Big Soda has!”

A huge thank you to all who attended and made a financial contribution to support our campaign! If you have not had a chance to donate yet, visit